UK-based brand valuation consultancy Brand Finance valued IPL at 2 billion $. The 2 year old IPL is now billionaire league. 
I Think this is one real good business. Even people are earning loads from Betting.
IPL has now evolved much beyond cricket to business. The branding of teams. Giving sponsership to teams.
KKR which is the worst [...]

While watching IPL matches you must have come up across new vodafone commercial ads who deliver a message visually but not verbally.
I liked those ads and enjoyed them. In the ad you can see few structures moving who have head share like a egg. They are actually called as “ZooZoos”.
ZooZoos is a new concept by [...]

It seems that SRK is no more finding the sports business profitable. SRK is in talk with Nokia, Sahara, Anil Ambani Group and others to sell his team.
One thing remarkable for him was that in IPL secession 1 his team was the only team to make a profit, though he made a minor profit of [...]

The media industry is actually facing a bad time now but here is a reason to cheer as Indian Political parties are likely to spend around 800 crores on Ads.
And more over the IPL going around the Indian media industry is having a good time now.
But if you go to see many of big industries [...]

Vodafone Subscribers have 3 options to receive IPL Score Updates

For Alerts dial *123*11# to activate the service, this service will cost you Rs 30 Per Month and updates will be sent every 15 Overs (Not worth it)
Send an SMS: “ACT CKT” to 56789 for latest IPL Score. Each SMS will cost you 3 RS
Or [...]

A mobile widget for your mobile phones – Cricinfo
A IPL Latest news widget for your Vista – Cricinfo Desktop Widgets are meant for your desktop. These widgets sit on your system tray or desktop and provide you the latest information time to time. Cricinfo (Vista)
iPhone users can download an app here.
Live score can also be [...]

Nokia, the world’s largest handset maker, will launch an e-mail platform for its mid- and high-end handsets on Wednesday as it attempts to challenge the dominance of RIM’s BlackBerry and Apple’s iPhone, both known for their better e-mail services.
While Nokia is the market leader in handset sales in India by a long shot, the company [...]

Now all 8 IPL teams have got their official site.
The site contents are good along with the looks.
IPL will storm TV screens this month. Before the actual show, you can search N select your loyalties for either of IPL team.
What best way to start by logging onto to official IPL team websites. Each IPL team [...]

Ideas generate when you think. oCricket.com is one such site which I like. I admire the idea which the which the person (owner of oCricket.com) came across.
The site is of BETA version.
oCricket defines itself as “oCricket is a socio-networked site; refreshed, renewed, reengineered and re-everythinged Cricket.”
It is just a social networking site for cricket lovers [...]