Maruti’s new nano-car “CERVO”

by Management Punditz on August 7, 2010

in Automobiles

Maruti has now dived into the so called nano race. Nano has created a new segment by itself under the lower A-segment of cars. Maruti’s superstar car 800 had dominated this segment till now until NANO came into being. Nano has done exceptionally well for Tata till now – Tata is now India’s second largest car manufacturer in terms of sales figures!!

Small car market was always Maruti’s terrain. Losing dominance in this segment meant peril for Maruti. And boy, Maruti has bounced back exceptionally. Just look at the official pictures of Cervo – they are OUTSTANDING. Initially looking at its pictures, I thought that this car will be placed in 4-5 Lakh price bracket. But was stunned to know the fact that it’ll be placed opposite to Nano and will be priced at around 1.5-2 Lakh rupees!!!

The car is said be launched by the end of this year. Maruti Suzuki Cervo will be a five-door hatchback and will sport a 600 cc engine. It is also touted to exert a power of mighty 60 bhp. Its sporty appearance with rear spoiler and curves around the body will create a special mass appeal. This entry level hatch will also pull out a torque of 64 nm.

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